Alex Makowski is a Polish-American entrepreneur specializing in lead generation in the B2B space. He has spent the last 2 years generating leads in 15+ industries, including Web3, hospitality, enterprise manufacturing, automotive, and more, leveraging cold outreach and social media under his agency, Infinite Bookings.

The first “business” he ran was flipping bikes on Facebook Marketplace, where within 3 months, he flipped over 30 bikes leveraging outreach on Facebook Messenger along with his bicycle maintenance skills.

Over time, he transitioned into online revenue-generating opportunities, although the revenue was barely visible when he was just getting started with dropshipping, clothing brands, etc. Eventually, he became a partner at a Web3 Marketing firm and was in charge of lead generation and customer acquisition. This is where he first made contact with concepts such as cold outreach and B2B social media content, both imperative skills to be able to run the operation he does today.

Moving away from the unstable markets of NFTs and Web3, he decided to help other agency owners with what he knew the most about – lead generation systems. That’s how Infinite Bookings became a thing and grew to what it is today.